Coming soon to a
theater near your: esports.
Super League Gaming
announced today that its ended its Series B Round of financing for its firm,
which transforms movie theaters into arenas where people can compete against
each other in video games. Cinemark Theatres was a contributor to the round,
and Super League Gaming also has support from the two other major U.S. theater
chains, AMC and Regal. It didn’t disclose how much it raised. Esports are
becoming a huge market thanks to hits like League of Legends and Dota 2. It’s a
$621 million yearly business, according to intelligence firm SuperData
Research.
“Our technology
reimagines the theater space for recreational esports,” said Super League
cofounder and chief visionary officer John Miller. “We saw our own kids playing
video games, and we thought there has to be a more social, communal way to do
this. People don’t want to be playing alone in their homes. They want to be
playing together, working side by side with their teammates to compete against
other teams. We knew movie theaters were a natural fit, but even we were
surprised by the tremendous response to the summer preseason tour.”
Attendees bring their
own laptops to play on. The theater screen shows a spectator’s view of the
action.
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